Loekalization Blog
Japanese/Chinese/Korean/English/Dutch game localization
Month: January 2025
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€7.23 an Hour? Your LQA Deserves Better, Devs!
PTW, the self-proclaimed global leader in gaming services, pulling in $840.2 million in annual revenue, yet offering Localization Quality Assurance (LQA) testers €7.23 an hour. That’s not a wage—it’s a corporate insult. It’s as if PTW read the Modern Slavery Act, nodded solemnly, and said, “Okay, but what if we paid the absolute minimum without…
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幽閉 – Yūhei – Confinement
幽閉 (yūhei) is a word that practically drips with the romance of locked doors and the thrill of someone else deciding, “Nope, you’re not going anywhere.” It’s not just a term; it’s a lifestyle choice—for your captor, anyway. This delightful piece of Japanese vocabulary means to lock someone away, imprison them in some dark, dank…
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Journey to the West… of Xbox Optimization
Oh, gaming world, you never fail to deliver the kind of drama that makes even Shakespeare’s “Hamlet” feel like an episode of “Blue’s Clues.” The recent hullabaloo over Black Myth: Wukong and its Xbox optimization debacle is no exception. Buckle up, folks—this ride is going off the rails faster than an unpatched Cyberpunk 2077 on…
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The Idol Showdown of 2025: ProSeka x Ensemble Stars!! Collab Is Here
Get ready, folks. The universe of rhythm games and idol training is colliding in a way that might just break the internet. Project Sekai and Ensemble Stars!! are teaming up for a crossover so big, you’ll want to double-check your Wi-Fi and battery life. But before we dive into the chaos, let’s make sure everyone’s…
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Win Tencent Shares While Mastering Martial Arts in Moonlight Blade
Tianya Mingyue Dao (天涯明月刀), or Moonlight Blade as it poetically translates, has just returned with a bang, brandishing a promise so rare in the MMO universe it feels like spotting a phoenix mid-flight: “No Grind, No Pay-to-Win.” And if that wasn’t enough, it’s also giving players a chance to win actual Tencent shares—yes, shares—because why…
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Meet Loek van Kooten: Your Localization Powerhouse for Gaming Success
Hi, I’m Loek van Kooten—a game localizer, translator, software developer, localization engineer, black belt judoka, and lifelong gamer with a passion for creating immersive, culturally authentic gaming experiences. Over the past 28 years, I’ve worked with some of the biggest names in the industry, including Electronic Arts, Nintendo, SEGA, Valve, and Microsoft, helping their games…
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From Pagodas to Perspective: Fresh Ideas for Western Game Design
A new article on 4gamer offers a fascinating look at how Black Myth: Wukong nails its “Chinese flavor” in its cutscenes. This isn’t just window dressing or a slapdash approach of “Throw in some dragons, pagodas, and bamboo, and call it a day!” No, this game takes the cultural aesthetic so seriously that you might…
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